SOCIAL RESPONSIBILITY

FREE THE GIRLS BRAS

A non-profit organization, Free the Girls (FTG) helps women once in the shackles of sex trafficking to take back their power by giving them the opportunity to earn a safe income through selling second-hand bras.

Here at Elma Lingerie, we believe in empowering women and believe our customers do, too. That’s why we made the Adelphi Plunge Bellini bra in collaboration with FTG and donate 10% of the proceeds to them.

Fun fact: We also collect donations of lightly worn bras from our customers as well! Send your old bras to the address below and we will ship them to FTG on your behalf!

Elma Lingerie
PO Box 60261
Sunnyvale CA 94088

THE NATURE CONSERVATORY

For every product sold from our Heirloom Collection, Elma Lingerie donates $5 to the Nature Conservancy. This collection is inspired by our environmentalist bestie who brought back the fabrics featured in the actual collection itself from India.

Our goal with this collection is to highlight global textiles. We’re passionate about needing to be as mindful as possible when it comes to how our things are made and where they come from. That’s why all of our pieces, including this collection, are ethically made in small batches here in California. 

Thank You For Not Wasting

We are very aware of the excessive amounts of trash being thrown away by tons each year (from the fashion industry alone). For that reason, Elma Lingerie recycles. We take apart old bras and utilize the hardware, straps, and/or bits of fabric (for scrunchies). We also accept non-wearable old bras (no underwear, please) donations, and as a thank you for helping to contribute to less waste, you’ll receive a $10 Elma Lingerie e-gift card to be used on anything in our store!

To donate and receive a $10 e-gift card, please mail your old unwearable bras to:

Elma Lingerie
PO Box 60261
Sunnyvale CA 94088